Last updated: October 13, 2025
Thank you for choosing us. This Privacy Policy explains how Proprius Foods Private Limited ("we", "us", "our"), owner of the brands known as "uptaste", collects, uses and protects your personal data when you use our Platform (the "Platform"). This Policy should be read together with our Terms of Use.
This Policy describes the manner and details in which Proprius Foods Private Limited collects and processes the data that you, the user, provide to us. Proprius Foods Private Limited is incorporated under the Companies Act, 2013 in India with a registered office at C203, Divyajivan Aura, Kudasan, Gandhinagar, Gujarat 382421 and the operating unit at 33, Platinum Plaza, Judges Bungalow Road, Bodakdev, Ahmedabad, Gujarat 380054.
We may change this Policy from time to time. Material changes may also be notified by e-mail or a Platform notification. If you do not agree with the Policy you may choose not to use our Services or Platform.
| Type of user data | Purpose | When collected |
|---|---|---|
| Name, Phone Number, E-mail ID, Address, Age | For delivery of your meal | When you subscribe to packages or at checkout |
| Password | To create an account on uptaste | At checkout or account creation |
| Payment Information | Processing payments (we do not store card details; payment gateway may store if you choose to save) | At checkout |
We collect usage and inferred data such as which products you view, search queries, text you enter, and your access location. These inferences help us personalise and improve the Platform. Where required by law, we obtain consent before using cookies for this purpose.
We may automatically collect device-related data such as unique device IDs, network type, browser type, operating system, and Platform version to help maintain and improve the Platform and protect our content.
You can control cookies via your browser settings — disabling cookies may limit some Platform features. We use tools like Google Analytics and advertising partners (e.g., Google Ads, Facebook Ads). To opt out of tracking, contact hello.uptaste@gmail.com.
| Type of Data | Processed? |
|---|---|
| Password | Yes |
| Financial information (bank/payment details) | Yes (processed by payment aggregator) |
| Physical, physiological or mental health condition | Yes |
| Sexual orientation | No |
Passwords are secured using strong encryption. We do not directly collect or store bank details — the payment aggregator handles financial data unless you explicitly choose to save it with them.
For requests, contact: hello.uptaste@gmail.com.
We implement technical and organisational measures (pseudonymisation, encryption, access controls and retention policies) to protect personal data. Use a strong, unique password for your account.
We retain data only as long as necessary for Platform operation and legitimate business needs (compliance, dispute resolution). On user request (and unless legally required to retain), we will delete or anonymize personal data so it is no longer identifiable.
The Platform may link to external websites. Those sites' own privacy policies govern any data you provide there. We do not collect or store personal data submitted directly to third-party sites (including payment gateways). Please review their policies before submitting information.
Governing law, jurisdiction and arbitration provisions are as provided in our Terms of Use.
Mr Harsh Chauhan
Email: hello.uptaste@gmail.com
Phone: +91 70694 05000
Address: Proprius Foods Private Limited, 33, Platinum Plaza, Judges Bungalow Road, Bodakdev, Ahmedabad, 380054.